Jaime Santoro
B.S.B.A. Marketing | Management:
Leadership & Innovation
Minor: Film Studies
ABOUT
Jaime Santoro is a hard-working professional who takes pride in her work. She has a cumulative GPA of 3.56 and has earned a spot on the Dean's List for every semester of college.
Jaime loves taking initiative to learn new things. She was able to obtain a Lean Six Sigma Yellow Belt in 2022 by working for a highly-competitve full-ride scholarship meant for those a year above her. She also has a Google Ads certificate and numerous Hubspot marketing certificates.
She hopes that one day she will get a fulfilling career that she can excel in and where she can learn new things every day!
SKILLS & EXPERTISE
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Adobe Photoshop
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Excel
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Design Thinking
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Microsoft Office
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Adobe Illustrator
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Adobe Premiere
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Lean Six Sigma
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Graphic Design
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Canva
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Writing
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Film
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Photography
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Teamwork
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Leadership
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Organization
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Problem Solving
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Creativity
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QuickBooks
WORK EXPERIENCE
September 2021 - Present
Social Media Marketing Manager
Rhode Island Business Competition
Providence, RI
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Direct a marketing team comprised of two direct reports
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Develop and execute an engaging and informative content calendar
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Network with current and previous competition competitors for creation of posts
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Create visually appealing and on-brand content to be posted five days per week every week
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Attend numerous events to live-Tweet using a branded hashtag, as well as collect quotes for future content
September 2021 - Present
Social Media Marketer
Westcott Properties
Providence, RI
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Conduct content audits using KPIs such as Impressions, Reach, and Clicks
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Utilize software such as Later, Canva, and Adobe Illustrator to schedule, analyze, and create content
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Orchestrate a content strategy which establishes the company as an industry thought leader
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Establish KPIs to track campaign performance
September 2021 - Present
Server
Buffalo Wild Wings
Seekonk, MA
September 2020 - September 2021
Sales Associate | Acting Manager
Rocky's Ace Hardware
Vernon, CT
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Oversaw and retained a team of inexperienced employees by utilizing leadership and motivational theories and soft skills
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Employed relationship marketing techniques to maintain customer relations and customer retention
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Ensured smooth store operations and timely task completion while training all coworkers in various departments, handling store remodels, and rush hours
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Streamlined store operations using Lean Six Sigma concepts
May 2020 - August 2020
Social Media Marketing Intern
RNMKRS
Remote
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Boosted social media engagement by 248%
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Collaborated with students around the country to promote an international virtual sales competition aiming to reduce bias in sales and diminish the socioeconomic gap in sales training
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Designed informative, visually appealing, and on-brand posts for social media using Canva, Adobe Photoshop, and Adobe Illustrator, as well as sales-supporting content to be sent to B2B prospects
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Developed and executed an effective social strategy to establish RNMKRS as a thought leader and its product as an educational tool
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Acquired certifications on Hubspot: Content Marketing, Inbound Marketing, Social Media Strategy
EDUCATION
2018 - 2022
Bryant University
B.S.B.A. Marketing and Management: Leadership &
Innovation
Minor: Film Studies
3.56 Cumulative GPA
Dean's list: Fall 2018, Spring 2019, Fall 2019, Spring 2020, Fall 2020, Spring 2021, Fall 2021
PROFESSIONAL DEVELOPMENT
Six Sigma Yellow Belt
July 2020
Secured a highly competitive full-ride scholarship to attend Bryant’s Lean Six Sigma Yellow Belt summer course, highlighting the streamlining of business operations and processes. Learned to apply knowledge to problem solving, detecting and addressing root issues, and waste reduction.
Bryant IDEA Design Thinking Program
January 2019
Successfully led a team of 5 individuals to create an innovative approach to dog parks while prioritizing the rapid development of prototypes to meet tight deadlines.
Pratt Precollege Program
Pratt Institute - Brooklyn, NY July 2017
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An intensive and selective, month-long pre-college program located at Pratt Institute in Brooklyn, NY.
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Produced and directed creative short films using professional equipment and Adobe Premiere while learning to creatively meet criteria and work around limits.
Hubspot Certifications: Content Marketing, Inbound Marketing, Social Media Strategy
Google Ads Certifications: Google Ads Display Certification
CONTACT
Email lyn.jaime2000@gmail.com